The feature, which has been launched with the latest Samsung Pay software upgrade, will show credit card offers from participating financial institutions.
It has combined Samsung pay’s digital platform with Finder’s information across the Australian credit card market, enabling users to compare and choose credit cards, filtering offers based on categories such as balance transfer, rewards program, annual fee and interest rate.
Once an offer is selected, consumers are able to click, completing their application via the issuer site.
According to research by Finder, more than a quarter (26 per cent) of Australians use their smartphone or smartwatch to make transactions. Nearly one in 10 (8 per cent) indicated they use a digital wallet all the time.
Mark Hodgson, head of Samsung Pay Australia said his company has seen Australians embrace the convenience of using digital wallets.
“This year, we have seen the number of transactions in Samsung Pay double,” Mr Hodgson said.
“Promoted Cards enables Samsung Pay users to easily and conveniently discover and apply for some of the most competitive credit card offers through the app they already use and trust to pay, all on the go.”
Frank Restuccia, co-founder and director of Finder said this is the first time Finder has entered into a partnership with an app in Australia.
“The partnership has seen the alignment of two innovative and customer-centric brands, who are committed to providing Australians with the information they need and the latest technology to make personal finance easier,” Mr Restuccia said.
The launch of Promoted Cards has followed Samsung Pay’s move earlier this year to enable users to pay on the NSW public transport Opal system without unlocking their Samsung phone.
Sarah Simpkins is a journalist at Momentum Media, reporting primarily on banking, financial services and wealth.
Prior to joining the team in 2018, Sarah worked in trade media and produced stories for a current affairs program on community radio.
Sarah has a dual bachelor's degree in science and journalism from the University of Queensland.